Our Story
Our story began with a father and son who shared the same frustration — expensive perfumes that faded within hours. Determined to change that, they set out to create something better: Al Mulk, a fragrance house built on quality, longevity, and honesty. They developed extrait de parfum formulas that last far longer than traditional scents, delivering a truly luxurious experience at a fraction of the price — none of those £20 “dupes” that disappear after 30 minutes but claim to last for hours. With Al Mulk, you get lasting luxury without the markup.
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